Greenwood is a Black-owned mobile banking platform created to keep wealth in the Black and Latino communities and democratize finance for an underserved demographic.
Greenwood needed a digital partner to develop and launch their SEO and web strategy.
Fintech Digital provided Greenwood with digital expertise and execution from the ground up:
- Website build and SEO support from initial ideation phase through series funding
- Implementation and management of advanced analytics for detailed data tracking for investors
- Content marketing support for SEO and educating and nurturing prospects and customers
Our partnership with Greenwood and digital expertise resulted in:
- Support and management of the digital funnel with over 500,000 product lead sign-ups
- Accurate and detailed analytics tracking to support leadership and investing teams
- Content library and SEO rankings with over 1M unique web visitors within the first few months of launch